Although the OBOA had been producing an inward-facing “Annual Report” for years, this year marked the first time they would be creating a sophisticated publication that would serve as a marketing tool with a variety of audiences.

Pulling this project together with the OBOA Board allowed us to look back at how much had been accomplished in less than a year. A new brand identity, event and outreach collateral, increased advocacy and public outreach, and much more. The OBOA “voice” carried through in this document – continuing a consistent and polished professionalism as established on the new website and social media. This inaugural “outward facing” Annual Report was the perfect vehicle to tell the OBOA story, to present and clarify the Building Official profession, and to explain the strategy behind the many changes that were being undertaken. Feedback was overwhelmingly positive!